Our History at Brasso
Brasso Nissan is one of the oldest Nissan Dealerships in Canada. Incorporated in 1969, the company is still owned by the born-and-raised Calgarian, Einar Brasso. Einar credits the success of the company to the overall excellence of Nissan products over the years and the enthusiasm and energy of the market in Calgary.
“I often silently thank whatever notion caused my dad (Peter) to stop in Calgary when he emigrated from Denmark in the late 1920s. Despite a 1000% increase in population, the basic ‘hand-shake’ mentality has not changed from those days. We built this business on the concept that Calgarians want their needs to be met fairly, promptly, and consistently. Everything matters!”
— Einar Brasso
Brasso Nissan Achievements:
- Consistently in the top-5-volume dealers in Canada
- Canada’s only 21 time winner of the Nissan Award of Excellence
- #1 Customer Satisfaction Dealer in Canada
- BBB 2004 Ethics Award
- 2008 Highest-Volume Retailer in Canada
- 2007 Global NSSW Award
In 2004, we were honored to receive the prestigious “Ethics Award” presented by the Southern Alberta Better Business Bureau. This was the first time the award had ever been presented to an automotive dealer. During his acceptance remarks at the presentation gala, Mr. Brasso said “…our success over the years has been due largely to the practice of hiring good people with honest values and then training them to present what we have to offer consistently.”
In 2007, Brasso Nissan was only the third dealer ever chosen to represent Canada in Japan as the recipient of the prestigious Nissan Sales & Service Way Award. This global NSSW honour is not given annually; it’s based on exceptional excellence in all aspects of the franchise duties. Einar and Donna joined 36 other members from around the globe for 3 days of presentations and festivities in Tokyo.
Einar married former Calgary Stampede Queen Donna Thomson in 1964. They have 3 children and 6 grandchildren, all of whom live in the Okotoks area. Donna is the daughter of a pioneer ranch family and the Brasso family have a great interest in horses, cattle, and ranch life.